Few people would have expected to see Richie Hawtin, Luciano and Skrillex in the same panel discussing social responsibility within EDM (Electronic Dance Music), but that is what people got last Friday at Sonar. The three electronic musical icons were invited to talk about their involvement and experiences with the project of Bridges for Music in South Africa together with the organisation’s director, Valentino Barrioseta. For the lattter it was of course like a dream coming true; seldom have I seen his eyes sparkle as much as this day. 😉
As I lived the experiences up-close together with the above mentioned men and their crews (told in previous posts here), the excitement of seeing them gathered to present it at a festival like Sonar was huge. Considering the full schedules these guys have one can only imagine how much they’ve traveled since February/ March in South Africa.. Thus some days prior to the conference V and I talked about whether it could seem difficult for them to recall how they perceived the special atmosphere during the township events and express it ‘live’. Additionally we were excited to see how many people would appear.
Thumbs up! Despite of being held in English only, the conference attracted over 200 people and what we knew already we just got confirmed again; Rich, Lucien and Sonny are all highly passionate and professional artists that know well how to engage with their audience. From the very beginning they shared their personal reasons for believing in the project and told various anecdotes surrounding their involvement.
Eager to share the moment we posted many quotes directly to Twitter. Have a look:
It was indeed touching and inspiring to hear the way Rich, Lucien and Sonny talked about their experiences and motivation for the project’s future. And after the screening of this video, I spotted that more than one person was indicating the appearing goose bumps on their arms.
Have you not seen it yet? Then have a look.
If this interests you, please make sure to like Bridges for Music on Facebook and follow the project on Twitter. I can assure you a lot of cool stuff is to come from that side!