I’m thrilled to see the fashion industry trying to take more responsibility for their impacts on the world we live in. The reveals about poor working conditions in textile fabrics in Asia have been going viral, huge corporations have signed codes of conducts for improved practices and high-profiled fashionistas and bloggers are writing about brands that seem to take some extra steps.
Now Greenpeace are running a campaign too, and I just saw they had posted this:
Around the world a growing movement of people are using their creativity, design skills and purchasing power to demand fashion without pollution. United by a shared belief that the clothes we wear should carry a story we can be proud of, activists, bloggers, designers, scientists and models have been able to convince big brands including Zara, Mango, Valentino, UNIQLO and H&M to commit to toxic-free fashion. There is still a long way to go, but our successes so far prove that when we work together, big brands are forced to stand up and deliver.
Here is the video to the campaign:
You love fashion too? And consider yourself a concerned consumer? Then please engage and help spread the message!